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                                                New Year, New Business 
                        by Tash Hughes of
                        Word 
                        Constructions  
                        A new year has 
                        started and makes a great opportunity for refreshing 
                        your business, and life. 
                         One way to 
                        refresh your business is to look at it like a new 
                        business, or one you are considering buying. Not only 
                        will this allow you to see things that can be improved, 
                        but maybe it will ignite more enthusiasm and new ideas. 
                         The following 
                        tips may be of use to get this year off to a great 
                        start! 
                        
                        Ø     
                        Organise your desk. Not 
                        just get it tidy, but organise things so it doesn’t tend 
                        to get messy so much – maybe get some document trays, a 
                        new filing drawer or a pen holder. Make sure your chair 
                        and computer are set at appropriate positions for you. 
                        
                        Ø     
                        Organise your computer. 
                        Tidy up the files by deleting or archiving old items, 
                        establishing a clearer file system and renaming files to 
                        be easier to identify. Go through your favourites list 
                        and remove those you no longer need – and those no 
                        longer functioning! Within each program, set the default 
                        opening to be the area you most use. 
                        
                        Ø     
                        Sort your emails. 
                        Delete or archive old messages – consider a box for all 
                        messages more than 6 months old for instance. Add or 
                        change filters to be effective with the emails you now 
                        receive – having emails filtered can make it much easier 
                        to find emails for reference, as well as for 
                        establishing which emails should be read when. 
                        
                        Ø     
                        Update all computer 
                        systems. Many programs have easy systems in place for 
                        updates, and now is a good time to ensure you have the 
                        latest versions available to you. This is particularly 
                        important which anti-virus programs of course. If you 
                        have the budget, upgrade to newer versions of the 
                        programs, too.  
                        
                        Ø     
                        Update business plans 
                        and goals. Consider what has and hasn’t been working for 
                        the last year, and add in things from new knowledge 
                        gained during the year. Revise your marketing plan and 
                        schedule, too – maybe research more avenues for 
                        marketing first. 
                        
                        Ø     
                        Set a list of things to 
                        read this year. Maybe your list include two business 
                        magazines a month, one industry newsletter a week, a 
                        business development book each fortnight, or you might 
                        include some specific titles you have “been meaning to 
                        read” with deadlines for doing so. Remember that filling 
                        your mind with useful information will get you further 
                        than hours of worrying or complaining. 
                        
                        Ø     
                        Create a focus or theme 
                        for the year. Maybe this is the year you focus on 
                        marketing and spend time reading and learning about 
                        marketing, as well as doing your marketing. Or focus on 
                        technical aspects relevant to your business, again 
                        researching, learning and implementing. Obviously, your 
                        focus isn’t so important that you forget all other 
                        aspects of your business, but it can lead your choice in 
                        books, magazines and seminars, and be the lead for 
                        ‘spare’ moments. 
                        
                        Ø     
                        Remove some annoyances 
                        form your business before the end of January. Things you 
                        have been living with but been unhappy with are a waste 
                        of energy, so get rid of them. It might be making that 
                        phone call you’ve been procrastinating, throwing out the 
                        ugly lamp, repairing the broken shelf, replacing the 
                        cordless phone’s battery or buying a new chair. 
                        
                        Ø     
                        Determine where you are 
                        going this year. Once you have a clear goal, you’ll find 
                        it much easier to work towards that instead of just 
                        working. This is called a vision – it is changeable, but 
                        mostly constant. 
                        
                        Ø     
                        Get all accounting up 
                        to date. Chase outstanding invoices and orders, and make 
                        sure all of your dues are paid. Input all the data from 
                        receipts and invoices into your accounting system and 
                        file them accordingly. Collate all expenses from running 
                        a home office and enter them into your accounts, too, so 
                        they are ready for tax time. Sorting 6 months of 
                        receipts is much easier than 12! 
                        
                        Ø     
                        Research any 
                        professionals you may need this year. Maybe its time to 
                        use an accountant instead of doing your own BAS 
                        statements and tax returns, or you are planning a 
                        venture that requires legal paperwork. Maybe your 
                        printer has closed and you need a new one. Research 
                        these people now so there’s no panic when you need them 
                        in a hurry. 
                        
                        Ø     
                        Decide on one risk you 
                        will take this year. Or decide on how many risks you are 
                        willing to take! The risk will depend on your comfort 
                        levels; some examples are a bigger advertising budget, 
                        doing some charity work, offering a new product, 
                        expanding to new areas, changing business systems or 
                        taking on a partner or employee. 
                        
                        Ø     
                        Develop a schedule to 
                        fit in all the important things – allow for extras like 
                        reading, attending seminars, thinking, networking and 
                        administration, not just the obvious business work 
                        required. 
                        
                        Ø     
                        Check and stock up on 
                        stationary for the year – consider pens, erasers, paper, 
                        staples, envelopes, stamps and other things you use, 
                        even irregularly. Make use of the ‘back to school’ sales 
                        in January, too! 
                         Revisit these 
                        ideas any time you want to start afresh – define your 
                        own new business year as it suits. 
                         Happy New 
                        Business! 
                          
                          
                        Tash Hughes is 
                        the owner of
                        
                        Word Constructions and is available to solve all 
                        your business writing problems! From letters to 
                        policies, newsletters to web content, Word Constructions 
                        writes all business documents to your style and 
                        satisfaction.    |